About DJI
Founder - Dera Al-jazeera
Sheikh Ahmed bin Ali Al-Qahtani
Dera Al-Jazeera Group was established in 1988, which includes a group of companies in gold, hospitality, investment and real estate development. Dera Al-Jazeera manages its operations according to an integrated strategy that aims primarily to consolidate its leading position in the local market and strengthen its strong relationships with partners and customers by focusing on developing existing products and launching new and innovative products according to the highest quality standards, in addition to expanding production capacity to meet the increasing demand from customers within the Kingdom. Dera Al-Jazeera seeks to succeed in expansion plans in e-commerce, businesses and companies that have promising growth potential and high capabilities. Dera Al-Jazeera relies on a policy of diversification at the level of operational processes and investment activities, to include many interconnected and integrated fields
Vision
To become the global leader in gold and jewelry e-commerce by delivering exceptional value and innovation.
Our strategic goals
To establish Kiras as a trusted brand by leveraging digital marketing, improving user experience, and offering innovative, exclusive designs.
Our values
Honesty - Trustworthiness - Customer Satisfaction - Excellence - Transparency - Development
Guided by Vision, Driven by Commitment
A Message from Our CEO
I am pleased to welcome you to the profile of the Dera Al-Jazeera Group and in line with our continuous efforts to enhance effective communication channels with our customers and create an interactive platform to introduce our strategies, goals and contributions to supporting the growth of the Saudi market through the development of a group of the most prominent pioneering projects.
The continued success we have achieved in “Dera Al-Jazeera”, after the grace of Allah Almighty, is due to the combined efforts of all the group’s subsidiaries and the strong strategic relationships that bind us to our partners and customers alike. There is no doubt that the strategy of the wise government led by the Custodian of the Two Holy Mosques and Vision 2030 led by His Royal Highness Crown Prince Mohammed bin Salman, which aims to double the Kingdom’s GDP, has had the greatest impact in supporting our expansion plans within the Saudi market. We attribute our continuous achievements to the grace of Allah, and then to our continued interest in focusing on training and developing human competencies of Saudi youth and expanding locally and regionally to provide an integrated range of products that meet the highest international quality specifications. We are committed in “Dar Al Jazeera” to building a solid technical base to be a new pillar of our success in meeting the requirements of the target markets
The continued success we have achieved in “Dera Al-Jazeera”, after the grace of Allah Almighty, is due to the combined efforts of all the group’s subsidiaries and the strong strategic relationships that bind us to our partners and customers alike. There is no doubt that the strategy of the wise government led by the Custodian of the Two Holy Mosques and Vision 2030 led by His Royal Highness Crown Prince Mohammed bin Salman, which aims to double the Kingdom’s GDP, has had the greatest impact in supporting our expansion plans within the Saudi market. We attribute our continuous achievements to the grace of Allah, and then to our continued interest in focusing on training and developing human competencies of Saudi youth and expanding locally and regionally to provide an integrated range of products that meet the highest international quality specifications. We are committed in “Dar Al Jazeera” to building a solid technical base to be a new pillar of our success in meeting the requirements of the target markets
Tariq bin Ahmed Al-Qahtani
Chairman of the Board of Directors
